If you follow my blog posts you will remember my near constant rant about American manufacturers and the lack of a basic, workhorse type of truck. With today's diesel technology and new nano materials it is easy to envision a really functional design equipped with a 4 or 6 cylinder HO diesel engine (or both). The Ford Bronco would be a great re-emergent design that could come in both the base truck, and convertible SUV format. There is a huge demand for a utility, no fluff, truck. Dodge/RAM is now touting the "Sportsman" version of their truck but I believe they have missed the point. Sportsmen do not need an extras package to add to a base truck. They want a bare bones dependable truck that is economical and masculine.
In review... American truck, mid size, 4-6 cylinder diesel, basic and cheap (please).
Autopartstomorrow.com
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